Tag: research

  • A little over 50 Euros are acceptable

    The 9-Euro Ticket was considered experimental in first place. And still deemed to become a huge success in Germany. At the price-point, the ticket was unbeatable and created lots of debates about the future of mobility in the country. First research showed accessible public transport can lay grounds for a modal shift in the population. After many controversies, even the liberal forces in the government acknowledged the need for affordable transportation.

    The Technical University of Munich now conducted a survey. Results conclude that just about 50 Euro would be affordable / acceptable for the majority of possible audience.

    iStockphoto.com / andreaskrappweis
    iStockphoto.com / andreaskrappweis

    The experimental “9 Euro Ticket” general transit pass has run its course and the calls for a successor pass are growing. A study conducted by the Technical University of Munich (TUM) accompanied more than 2000 people during the 9 Euro Ticket trial period, interviewing them on a regular basis. In addition to questions on mobility behavior, information on the price which the participants were willing to pay for a follow-up pass also played an important role.

    Technical University of Munich (TUM) conducted a mobility study.

    Being from the Metropolregion myself, this comes not at a surprise. The city ticket here alone comes in at about 70€ a month, and to reach TUM alone, the monthly ticket will set you back by roughly 100€. At 50€, the ticket therefore still will be a bargain for anybody. Whether it creates the same effects the 9€ ticket created is questionable. For those that have a car, it’s likely still to complex.

    After all, the debate continues and how mobility needs more diversified products. At the same time, simplification to many is the key to solve the problem.

    Source: A little over 50 euros acceptable for 9 Euro Ticket successor – TUM

  • CPU Flaws

    Remember Intel’s Spectre? Now Intel’s Core Ring-Interconnect can be exploited to extract encryption keys.

  • Schlangenöl

    Vollkommen überraschend ist Antivirensoftware Schlangenöl und können Schaden auf den Systemen anrichten, die sie schützen sollen. Quote:

    Da die Antivirenprogramme mit Root-Rechten laufen, konnten auch wichtige Systemdateien gelöscht werden.

    Aus dem Artikel.
  • Patientendatenreichtum

    Der Bayerische Rundfunk hat zusammen mit Propublika Million von Datensätzen von Patienten im Internet gefunden. Offenbar sind medizinische Untersuchungsberichte und Röntgenbilder, zusammen mit personenbezogenen Daten ungeschützt auf Servern auffindbar gewesen. Im wesentlichen geht es wohl um US Patienten, aber 13.000 Betroffene in Deutschland sind immer noch sportlich.

    Wenn Daten das neue Öl sind, dann ist das so ein Ölteppich.

  • Internet may be changing the brain

    We all knew it for a while. Scientists from Western Sydney University, Harvard University, Kings College, Oxford University and University of Manchester conducted research to prove it.

    Source: Research reveals how the Internet may be changing the brain

  • Behavioral advertising efficiency

    Researchers from U Minnesota, UC Irvine and CMU took a look into “behavioural based advertisement”, a segment that requires heavy tracking of users across websites through cookies. A report of their findings is here: Online Tracking and Publishers’ Revenues: An Empirical Analysis. Money quote:

    Empirical analysis of behavioral advertising finds that surveillance makes ads only 4% more profitable for media companies

    They found that despite the 40% “ad-tech” premium charged by behavioral ad companies, the ads only added about 4% the media companies that published them, meaning that behavioral advertising is a losing proposition.

    Source: Boing Boing

  • notepad.exe

    Until recently, notepad.exe was considered safe in terms of security vulnerability, mostly for its lack of features and therefore lack of attack surface. Until Vulnerability researcher at Google, Tavis Ormandy, took a closer look and popped a shell from notepad.exe.

    Awesome.

  • Stealthy Microsoft Exchange backdoor discovered

    The LightNeuron Microsoft Exchange backdoor can read, modify or block emails going through the compromised server, and even compose and send new emails.

    Source: Researchers discover highly stealthy Microsoft Exchange backdoor – Help Net Security

  • State of Internet of things security

    Forrester, well known for their predictions on the impact of technology, took a look at the state of Internet of Things Security. To no surprise they came to the conclusion the technology still has to come a long way.

     

    Forrester’s take on the Internet of things isn’t that shocking–the industry has developed with little thought about security–but the time frames are jarring nonetheless.

    Quelle:  ZDNet

  • Inaudible sounds to track you for ads.

    Following the recent debate about ad-technology and how annoying it is and advertisers insight, you may have though it could only get better from there. Turns out, it can be worse if these claims about tracking through inaudible sounds from ads hold true.

    Privacy advocates warn feds about surreptitious cross-device tracking.

    Quelle: Ars Technica

    Even though I’d consider this inacceptible from a consumers perspective, I’d be very curious about the (audio) technology and the kind of insight this provides, from a marketing perspective. Just consider a TV-Ad broadcasting this signal to a room full of people, for one the signal would sure be difficult to detect. And then, all devices carry the same cookie, making it difficult to identify individuals…