It was obvious Deepfakes came to stay, when they first surfaced in the shape of Pornography on Reddit in 2017.
Meanwhile, it appears, the issue has become that much of an issue it needs legislation. California now cracks down on political and pornographic deepfakes and passed two new bills, that a) will make deepfakes illegal and b) will allow anyone affected to sue the creator.
Source: California cracks down on political and pornographic deepfakes