Drawbridge, a company that provides Marketing Tooling to understand customers better, is LinkedIn’s second known acquisition in 8 Months. The volume of the deal is unknown.
LinkedIn just acquired its 22nd-known company: Drawbridge. The smaller company will integrate with LinkedIn’s marketing services. The move jumps off of LinkedIn’s own growth in providing marketing tooling, according to the company’s blog post. LinkedIn claims that its “Marketing Solutions” business “accelerated” […]
Source: LinkedIn Snaps Up Drawbridge, Its Second Known Acquisition In 8 Months