The right perspective: Perspective is important. For Product Managers in particular!
Tag: customers
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What Makes People Upgrade Products?
With the release, a product ain’t done yet. Customers may like that product and go for with this product for a long while. At some point, a new release will bring them to make a decision. HBR has a perspective on the drivers for these decision points.
CULTURA RM EXCLUSIVE/ROB PRIDEAUX/GETTY IMAGES through Article source People splurge when they think they’ve grown.
Source: What Makes People Upgrade Products? Thinking About Self-Improvement