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Chapter 2: Product Management Toolkit: Your Essential Arsenal
The realm of product management encompasses a dynamic interplay of strategic planning, customer insights, design innovation, and data-driven decision-making. To navigate this intricate landscape, product managers employ a diverse array of tools and frameworks, each tailored to specific phases of the product lifecycle. Product Strategy and Roadmapping Tools: Product managers craft a compelling vision for…
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Chapter 1: The Product Manager’s Role
Defining the essence of product management and its impact on business success Product management is the strategic and hands-on process of defining, developing, launching, and managing a product throughout its lifecycle. It is a multifaceted role that encompasses understanding user needs, market trends, and business objectives to create products that drive value for both the…